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JOI-Design: Park Inn Krakow

9 July, 2009

JOI-Design, in partnership with local firm Ovotz Design Lab, created the interiors for Poland’s first Park Inn hotel. Colour played a key role in meeting the design brief.

The design scheme needed to reflect the bold shapes of the new-build structure developed by J. Mayer H. Architecture. It also needed to balance the brand identity of Park Inn with the trendsetting vibe favoured by its younger market segment.

The building’s strong horizontal and angular lines are interpreted through the inlaid pattern of the floor tiles, the racetrack inset of the stairwell enclosure and in the black lacquered reception desk that doubles as a monolithic sculpture.

The front desk provided an ideal opportunity to integrate Park Inn’s iconic red, blue, yellow and green stripe into the lobby design without necessitating that the other public areas’ colour palette adopt these hues. The chain’s emblem is interpreted as a column of backlit coloured glass which, when placed behind the desk’s inky ebony, becomes a singular focal “punch” against the neutral background.

In the guestrooms, JOI-Design used the colourful brand symbol by contrasting it with either rich cobalt or warm cherry tones.

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